Churn Prediction and Mitigation
New subscriber acquisition cost is very high, and profit is realized over an extended time. So losing a customer has a big impact on the bottom line. Customer retention teams use advanced analytics to greatly improve retention strategies and programs.
Segmentation and Personalization
Use AI to identify new micro-segments, individualize offers, and predict return on specific campaigns. Take personalization way beyond segment-based campaigns, even to the level of a campaign for one. And do it in a scalable way.
ARPU Growth with Hyper Personalization
Having all the services the connected consumer needs is not enough. Telecom leaders must be masters of the cross-sell and up-sell. AI and behavioral analytics reveal opportunities for new services and bundles that increase customer lifetime value.
Optimize Network Efficiency
Self learning applied to networks is cutting operational costs with dynamic scaling and and optimization based on real-time load and use patterns.
New Product and Service Analytics
Introduce the most impactful feature sets, service bundles and handset line-up by using AI and behavioral analytics to more accurately predict what customers are most likely to buy.